Why Protein Bars exist
A protein bar is for the moments when you need something fast, and consistent.
High protein. Controlled macros. No guesswork.
It supports people who train hard and need to stay on track between sessions. It helps hit daily protein targets without adding unnecessary or unpredictable calories. It delivers steady fuel you can rely on anywhere - in the car, at the gym, between meetings, or after a session.
It’s not a treat.
It’s a tool.
A simple way to stay consistent when life gets busy.
For athletes and everyday trainers, that consistency matters.
Protein Bar Buying Guide
Protein bars aren't competing with snacks.
They serve a different purpose entirely.
Here’s what to look for when choosing yours.
Ingredients
Look for protein bars that contain natural, recognisable ingredients. Many protein bars on the market contain synthetic fibres and sugar alcohols, which can upset your stomach. It’s best to choose protein bars that are high in protein and low in carbs and refined sugars.
Brand reputation
Trust matters.
You should always look for a reputable brand that provides safe, high-quality products. At BSc, we’re proudly Australia’s #1 performance lifestyle nutrition brand, powering everyday Australians and elite athletes since 1999.
We keep things honest: real formulas, Australian-made quality and products built for both physical and mental performance.
Consistency is the goal, and we design our bars to make that easier.
Price
For a trusted, high-quality protein bar, you can expect to pay between $4-$10. While there are cheaper protein bars on the market, your health and performance may end up paying the price. It’s worth investing in a high-quality, trusted product for optimal results.
Choose a bar you can rely on daily - something that fuels training, fits your routine and feels worth it.
Taste
You’re eating it often, so it needs to taste good.
Choose from a variety of 20+ flavours including Cookies and Cream, Choc Fudge Slab, White Choc Raspberry, Salted Caramel, Toffee Apple, and collabs with iconic brands like Violet Crumble and Chupa Chups.
Pick the flavours that keep you coming back.
Additional benefits
Some protein bars may contain ingredients that offer additional benefits, such as supporting muscle growth during exercise, supporting mental performance and reducing fatigue, enhancing calorie burning and thermogenesis, and aiding healthy digestion. You should consider what benefits you’re looking for and choose a product that best suits your needs.
Packaging
Look for packaging that’s easy to use, store, and recycle. Our protein bars come in convenient foldable and recyclable boxes. Not only will your products stay fresh, but their packaging will also prove easy to store, recycle, and reuse.
